About Us

You may be scratching your head trying to figure out what Menfulness is. It isn't just a spelling mistake of mindfulness, but a movement. What we are doing at Menfulness is trying to break the stigma of manliness, what it means to be a man. The traditional definition of masculinity no longer fits in our modern society and needs updating. "Being a man" isn't simply being strong, independent, unemotional, and successful. There are many more facets to manliness that are excluded by the traditional definition.
Mindfulness is the quality or state of being conscious or aware of something. In today’s world it is sometimes hard to be truly mindful. Especially for men! We are always moving, always working, always trying to hide our emotions and distract ourselves with something. Through my own growth I have come to learn that this is not a healthy way to live life. We need to be more mindful, and when we can be more mindful, our true selves are revealed.
Menfulness, then, is when we men become mindful (see what I did there?) about ourselves and the state of our mind, life, and society. I want to help other men discover what it means to break free from society’s strict definition of what it means to be a man, discover themselves, and grow into the best versions of themselves; the best versions of fathers, brothers, husbands, men.
Together, we can embark on this journey to live better lives. The societal definition of masculinity is, I believe, a huge contributor to the mental health problems affecting men. 6 Million men suffer from depression each year, 3 million men suffer from some form of anxiety disorder, and half of men say they feel more depressed than they actually share with others. Mental health seems like a battle of one but truly we need to band together. That is why I created Menfulness Box.
Founder: Aaron